"Leveraging the success of 'The Biggest Loser' on TV, a first-of-its-kind, fully prepared, healthy meal option called Simply Sensible by Miami-based Harris Food Group has rolled out in tandem with the life-changing NBC program's 11th season."

"New Biggest Loser meals don't give health food a bad rap."

"Eye on the Aisles: Under the brand name Simply Sensible, fully prepared healthful meal options in five varieties - Lasagna with meat sauce; Zing Chicken with brown rice; Pot Roast with mashed potatoes; Mediterranean Chicken with pasta; and Beef Tips and brown rice - are being launched in conjunction with 'The Biggest Loser' TV show."

"Biggest Loser Simply Sensible entrees coming to a store near you. The Biggest Loser is unveiling a new line of refrigerated, fully-cooked heat-and-eat meals called Simply Sensible."

"Simply Sensible is a reasonable choice. And if you're a Biggest Loser fan, it might motivate you even more knowing you're enjoying the same Mediterranean Chicken as Jillian Michaels and her charges. You can even throw on your Biggest Loser Body workout gear while you nosh."

"Gail Simmons of 'Top Chef' gets her nails done at the Simply Sensible Beauty Escape at the Sagamore Hotel during South Beach Wine & Food Festival"

"Aubrey O'Day attends the Simply Sensible low calorie cuisine, by the Biggest Loser event at Townhouse Spa in New York."

"Jill Zarin snacking on The Biggest Loser's Simply Sensible low-cal cuisine at the Daily beauty suite in NYC."

"Musician and reality star Aubrey O'Day and chef and President/CEO Harris Food Group Calvin Harris attend Simply Sensible, The Biggest Loser's new, fresh meals fuel Fashion Week at Townhouse Spa on February 16, 2011 in New York City."

"The Real Housewives of New York City stars Ramona Singer and Sonja Tremont-Morgan dined on Simply Sensible's Zing Chicken at the Beauty Bar in NYC."